In a move that is set to revolutionize the trading card industry, Topps, now a division of Fanatics Collectibles, has secured an exclusive long-term global trading card partnership with the acclaimed two-time MVP, Shohei Ohtani. This exciting collaboration promises to provide collectors and sports fans worldwide with a range of collectibles that feature autographed cards, game-used memorabilia, and cards highlighting significant milestones from Ohtani’s illustrious career.
This groundbreaking deal is not confined to the United States alone but extends its reach to Japan as well. The growing interest in trading cards within both markets is reflected in this partnership, with Topps introducing products tailored specifically for Japanese collectors. By catering to a broader international audience, Topps aims to enhance its global presence and appeal to a diverse fan base.
Expressing his enthusiasm for the partnership, Ohtani shared, “I’m happy to be exclusively partnering with Topps to give fans unique cards and collectibles for seasons to come.” A proud addition to Topps’ roster of Japanese players, Ohtani joins the esteemed ranks of Yoshinobu Yamamoto, Ichiro Suzuki, and Hideki Matsui.
David Leiner, President of Trading Cards at Fanatics Collectibles, echoed Ohtani’s excitement, emphasizing the significance of this collaboration. “This is a momentous day in our brand’s history. We aren’t just partners with Shohei—we’re big fans, both of everything he’s done on the field and how he represents the game off of it,” said Leiner.
The exclusive nature of this agreement opens up a world of innovative possibilities for Topps. Leiner highlighted this, stating that, “With this new, exclusive deal, Topps will continue to be innovative in our offerings with him, giving collectors products that have never before been seen in the hobby, all while bringing them closer to this once-in-a-lifetime player.”
This exclusive partnership builds upon Topps’ existing relationship with Ohtani, which commenced in January 2018. The decision to elevate their association to an exclusive level underscores Topps’ dedication to showcasing Ohtani’s talents and providing fans with unprecedented access to exclusive memorabilia.
Hot on the heels of Fanatics Collectibles’ recent exclusive trading card deal with NBA superstar LeBron James, the addition of Ohtani to their roster exemplifies Fanatics’ strategic approach of aligning with some of the most influential athletes across sports to deliver distinctive and highly sought-after collectibles.
Recognizing the burgeoning trading card market in Japan, Topps’ strategic inclusion of Japan-based products aims to directly engage with Ohtani’s extensive fan base in his home country. By offering region-specific collectibles, Topps seeks to deepen its connection with fans and collectors in Japan.
The partnership promises an exciting array of new offerings for collectors. From limited-edition autographed cards to memorabilia featuring game-used equipment, these exclusive items are bound to become prized possessions in any collection, captivating the hearts of fans and collectors alike.
Shohei Ohtani’s remarkable dual prowess as both a pitcher and a hitter has captivated the baseball world, earning him two MVP awards and international acclaim. His unique skill set and humble demeanor have positioned him as a global ambassador for the sport, garnering admiration from fans across the globe.
The exclusive partnership between Topps and Shohei Ohtani is poised to redefine the trading card landscape, welcoming fans and collectors to a new era of innovative products that pay tribute to Ohtani’s exceptional contributions to the world of baseball. As an industry leader known for its commitment to quality and innovation, Topps’ new endeavor with Ohtani underscores its dedication to delivering unparalleled products that captivate collectors worldwide.
